Die hard Bruce Willis fans, you’re in luck! You too can smell like the famed action hero with his new signature fragrance collection that just launched.
Men are now free to groom without the worry of feeling too girly with this ultra manly collection of products. Come on, what man wouldn’t kill to wear the cologne being dubbed ‘the manliest scent in the world.’
But no need for anything that drastic… We have all the details after the jump!
[pullquote quote=”The products stand for individuality, uniqueness and sustainability.” credit=”Bruce Willis on his new cologne.”]
The action star paired up with German beauty company LR Health & Beauty Systems to create the Bruce Willis “signature collection.” The collection includes body wash, aftershave balm, deodorant and cologne—which contains aroma’s of grapefruit, pepper and vetiver. However, we’re sure every man’s man has no idea what a vetiver is anyways.
Willis told reporters at a press conference in Frankfurt “The products stand for individuality, uniqueness and sustainability.” Even the bottle that the cologne is packaged is tough and ‘heavy in the hand,’ and of course stamped with a large metal badge that acts as the label. John McClane would surely approve.
The product tagline: “Smart Guys Live Forever.” So guys, whether it’s eternal life you seek or a way to prove to your lady just how rugged you are, Bruce Willis may have bottled your answer.