These days we can thank the various demons of fate that we have more beer choice available to us than in any other time in history. The world is practically awash with flavorsome, malty, golden deliciousness, so much so that I weep knowing that I may never be able to drink them all, and even if I did it would mean my glorious, bloated death.
But with choice comes anxiety. In the pubs and bars of earlier days there was one, maybe two, brands of lager available, and you could be content that the outcome would be either refreshingly predictable, or predictably refreshing. Now, with so many varieties of ale on offer, it is not uncommon for a drinker to simply pick the beer with the coolest label.